About the Project
Our client, a managing director of a German company, approached us to develop a platform facilitating collaboration between industries and universities. The goal was to create a B2B marketplace and B2C ecommerce platform where companies could upload business cases and share them with professors and students. The platform aimed to connect these groups automatically, supporting employer branding, recruiting, and idea generation. The key deliverable was the creation of an MVP to act as a B2C online marketplace and business case management system.
The Challenge
The main challenge was to develop a marketplace for small businesses and educational institutions within a limited timeframe of three sprints, or 1.5 months of active development. The platform had to include multiple features such as a marketplace website development, a store, an advanced search with filters, a blog, a job portal, events, and security functionalities, all while ensuring it worked seamlessly for four user groups: companies, professors, students, and administrators.
Our Solutions
To tackle these challenges, we used our expertise in online marketplace development and marketplace solutions to create a hybrid B2C marketplace platform with an intuitive, user-friendly interface. The platform supports multi-role systems, allowing companies, professors, and students different access levels. It includes a store with packages for companies, where they can upload their business cases and even purchase individual features. The platform also consists of an online retail marketplace, job portal, and user secure registration. We ensured a responsive design and optimized the platform for speed and SEO to enhance the user experience.
Impact on Business
- B2B & B2C Marketplace Collaboration: The platform connects businesses and universities, allowing companies to post business cases and find talent for internships while students gain real-world experience.
- Tailored Marketplace Solutions for Businesses: The platform allowed businesses to create job postings and interact with students, helping them find qualified professionals through a dynamic B2C online marketplace.
- Education Marketplace for Students: Students accessed job opportunities and learning resources, allowing them to complete tasks and showcase skills to improve career prospects.
- Hybrid B2C Marketplace Platform: The platform integrates B2B and B2C models, enabling businesses to find talent and offering students various opportunities to engage with industries and educational institutions.
Value That We Delivered
Our team successfully delivered a B2C ecommerce platform that connects B2B marketplace startups and university students seamlessly. This platform aids chronic care management through educational tools, providing a marketplace for students to gain real-world experience while helping companies recruit future professionals. The platform’s efficient marketplace business models allowed businesses to collaborate with educational institutions and find the needed talent easily. The MVP we delivered helped our client establish a foundation for future platform iterations.
Client feedback
Check out what our client shared as his feedback
